Only hours ago, the first full-length trailer for Venom was released. This was a big moment for Sony, who has struggled to create a fraction of the success that other studios have had with their superhero properties. The previous Spider-Man films with Andrew Garfield were supposed to re-launch the franchise and IP for Sony, but it didn’t exactly work out that way. It was only by partnering with Marvel Studios and giving them full creative control that Spider-Man: Homecoming ever happened, and with it Spider-Man has been reborn to amazing success. And that’s the problem. Sony is fully at the helm of Venom, which is probably why one of the biggest screenwriters on the project is Kelly Marcel, the woman that adapted Fifty Shades of Grey for film.

Already the internet is buzzing with the worst aspects of the trailer. No one is talking about the Venom hype or his visual reveal. Instead, everyone is mocking the decision to use Jenny Slate as a scientist (she is previously known as Jean-Ralphio’s sister on Parks and Rec), who is proving she really is the worst when she pronounces symbiote as sym-BYE-ote. But pronunciation picking aside, most fans are cringing over the dialogue, which is about as bad as you would expect it to be given the writer.

It’s fairly certain that one of the quickest memes to circulate in coming days will be Tom Hardy’s ridiculous line, “The guy you work for is an evil person.” The line might go down in history alongside Mark Wahlberg’s amazingly bad delivery of his line from The Happening. Most, if not all, of Hardy’s lines are clunky and awkward and not at all the way actual humans speak (and it seems like Hardy knows this judging from his delivery). Like this gem:

This is a recognizable question, as in we recognize it is English, but it isn’t much else. Recruit the most vulnerable what? Vulnerable rabbits? Vulnerable chipmunks? It’s just lazy writing, and for a reporter – whose job it is to ask very specific questions to get a useable quote – it sounds more like Eddie Brock is a high school journalist than a high-profile reporter.

Why not ask, “There have been reports of vulnerable members of society being targeted for your experiments – experiments that leave some of them dead – care to speak to that?” Boom. That sounds more journalistic and all I did was steal the phrasing from a Press Conference reporter off Youtube. The amateur writing for the film is quickly being mocked; a top comment on Reddit says simply, “Brb getting into screenwriting.”

The dialogue issues fall almost entirely onto Marcel’s shoulders, whose previous writing credits are the canceled and stupendously bad 2011 series, Terra Nova, as well as Fifty Shades of Grey and – somehow – also the script for Saving Mr. Banks. Credit where it is due, one of those projects was actually pretty good. However, those credits hardly make sense to cast her as the lead to write a story about a comic book anti-hero.

When Marvel Studios took creative control of Spider-Man: Homecoming, they controlled all casting and hiring decisions. The call to cast Michael Keaton as Vulture and Tom Holland as Spider-Man was Marvel’s (and they were both great calls). They also recruited comedy writers like Jonathan Goldstein and John Francis Daley (of Horrible Bosses and Vacation) to add the comedy punch the film needed. If Marvel had been in charge of Venom, maybe they would have emphasized the horror aspects of his persona as Avengers did when the Hulk was finally revealed. Instead, none of the darkness of the comic is shown at all – like Brock’s thoughts of suicide or his tendency to brutally murder people for their brains.

Like the first teaser, the new trailer has only shown an uninspired cash-grab with none of the most interesting aspects of Venom emphasized. Maybe if Venom flops, Sony will pass it off to Marvel Studios to pick up the pieces again, which might be the best outcome for everybody.